Project Description

Francesco Masciullo
Ditta Artigianale


Please tell us a little bit about yourself:

Hello, my name is Francesco and I’m a barista in Italy. I started to become involved in the coffee community when I was 19, and from there I started to work in a normal coffee bar in Italy. After three years I decided to move to London to start to learn more about coffee, and especially specialty coffee. I stayed for a year there, and then I decided to go back to Italy to help in Ditta Artigianale (a micro-roastery). I started to work there, trying to build the specialty market even in italy. Results? Success! 😉

What are you excited to do while you are in Seoul?:

I don’t really right now, but I’m focusing on competing first of all. After that, I’ll have to think about it but I’m pretty care-free about visiting the city — coffeeshops, pubs, night-life.

Please list the coffee competitions you have participated in, what year they took place, and your results:

2013 Italian Latte Art Championship –  3rd Place
2015 Italian Barista Championship – 3rd Place
2016 Italian Barista Championship – 3rd Place
2017 Italian Barista Championship – 1st Place

Is there anyone you would like to thank or recognize, or who helped you to prepare for the WBC?:

There are so many people behind the competition. First of all my coaches, Hidenori Izaki and Francesco Sanapo, and then of course, my girlfriend. She has always right next to me, supporting me. My family, my friends, my friend from Greece, Nikos, and all the team that we have in Ditta Artigianale — thank you!

How do you see the coffee industry changing in the future?:

Well, the coffee industry has changed already, and day by day it’s improving a lot. I would like to see more sustainable products from all around the world, to see places serving quality, and to help the producer to invest in good results.

Where do you see yourself in 5 years?:

I will definitely continue to work in the coffee industry. I honestly stopped thinking how I’ll see my self in the future—there are so many things happening that you don’t know. I’m aiming to keep working, and see what happens and where I’ll be. I’ll let you know! 😉

What are your interests outside of coffee?:

My interests outside of coffee… gym, cycling, running… healthy stuff!